Breast cancer has become the poster child of corporate cause-related marketing campaigns. Countless women and men walk, bike, climb and shop for the...

PBS Frontline takes an in-depth look at the multibillion-dollar "persuasion industries" of advertising and public relations and how marketers have...

Italy’s biggest political party, the Five Star Movement, promotes direct democracy through internet voting. Five Star Movement uses a digital...

Edward Kaminsky, an aging ad man, wants a golden parachute from his agency; he must first land the Opel auto contract. Rosa, a youth with wealthy...

Filmmaker Estela Renner analyzes the effects that mass media and advertising have on children, showing how the industry discovered that they are the...

In this highly anticipated sequel to his groundbreaking, ADVERTISING AND THE END OF THE WORLD, media scholar Sut Jhally explores the devastating...

This funny yet serious short film demonstrates the effectiveness of advertising and the marketing machine. Its comic appeal lies in the characters...

Business speaker Don Beveridge brings his consulting expertise to a corporate engagement for Burger King, Baskin-Robbins, Dunkin' Donuts, Togo's and...

A consultant's advice on how Jaguar might better appeal to their customers falls on deaf ears.

The Cola Conquest tells the story of Coca-Cola - the 'sublimated essence' of all that American stands for - and the century-long competition with its...

Five young Americans with severe Tourette's Syndrome take part in an experimental case study that transforms their lives and raises questions about...

A child is watching television, but suddenly a food advertising has a strange interference.

Political spots are a genre with its own rules, continuities and ruptures. This film explores different visions of Argentina constructed by...

Early 1960s documentary into the spending habit of 'screenagers' (young cinema-goers aged between 16-24). Based on Mark Abrams' 1959 report, 'The...

A look at the sales practices employed at the LPE Superette run by John Beasley on Berwick Street market.

A marketing scam video from 1990. Take a glimpse at some retro financial chicanery.